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Branding: Team Of The Week

Platform: Newspaper

Property: Team of the Week

Frequency: Weekly, unspecified positioning - half page

Every Monday, after the previous week’s fixtures have been completed, Soccer Laduma’s editorial team compiles a team from the best individual performers of the week. The chosen players each occupy a position based on a standard team formation, represented in graphic form.

Each player is listed and ‘capped’ according to how many times he’s made SL’s starting XI. One of the chosen players is then contacted to comment on his nomination. Readers also vote for their team of the week on the web and mobi site, enhancing the engagement element of this property!

How To Brand This Space:
Headline associative branding with a 5x7 ROP at the base.

Click here to see an example of branding Team of the Week!

Cost:
Half page with 5x7 - R18 900

Multi-Platform Campaign Option:
There’s huge potential for syndication on web and mobile platforms and highly engaging campaign viability and social media for player and coach of the week, and season ending Team/Player of the Year based on caps tallied and user votes.

The Player of the Season property is not available at standard property rates. Package to be discussed when required.
 

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