Register Login Scores

Get Published

“Should Chiefs Sell 40% Shares To Finance Transfers?” – Reader’s Voice

Since the Motaungs bought back the 40% shares from Primedia, the team has experienced difficulties, particularly during the transfer period.

The perceived mismanagement and maladministration in the team are as a result of poor leadership.

The chairman is failing to reprimand the team manager, because of their relationship, which is arguably tarnishing the brand and the team. Bobby Motaung is doing as he wishes, primarily because he won’t have to accept accountability, despite his poor quality of work. The pain is felt countrywide by many supporters, but, if the team is co-owned, everybody will be expected to perform professionally, rather than the current state of Motaung’s controversial decision making.

The sale of 40% to independent entities is the only solution that can save Chiefs from an AC Milan scenario. A new partnership could enable the team to make sound decisions that are football related and based on the business, similar to the success story at Bidvest Wits. This will even increase the support base and revenue. Like Lionel Messi has said, consistency and good performance will attract massive sponsors and salaries.  

The brand is slowly fading and it is high time that the chairman implements a rebranding strategy and sells shares to allow independent decision makers push for the revival and survival of the club.

How does one explain the buying and selling of 20+ players and releasing the newly signed stars the following season? This has taken place repeatedly. Motaung should appoint a competent CEO to hold the fort and control the unsuccessful decisions and buying of benchwarmers. 


*This article was written by a Soccer Laduma reader and reflects their opinion, not that of Soccer Laduma.


Musonda Brace Keeps Leopards' Promotion Hopes Alive


Top 5

Official: Wits Announce Third January Signing

7 Jan 18, 2020 10:18 AM in PSL

UEFA Announce 2019 Team Of The Year, Salah Snubbed

8 Jan 15, 2020 02:46 PM in Messi/Ronaldo/Neymar Watch

The 10 Richest Clubs In The World Revealed

13 Jan 14, 2020 12:27 PM in World News

Comforting Message For Makaringe

165 Jan 17, 2020 08:00 AM in Orlando Pirates

Pitso Criticises Bucs Star For Showboating

253 Jan 15, 2020 10:16 PM in Mamelodi Sundowns

Professor Slams Pitso!

232 Jan 16, 2020 02:31 PM in PSL

The 10 Highest-Attended Football Matches In 2019

15 Jan 19, 2020 08:00 PM in World News

UEFA Announce 2019 Team Of The Year, Salah Snubbed

8 Jan 15, 2020 02:46 PM in Messi/Ronaldo/Neymar Watch

Amakhosi’s New Man Gets To Work – Squad Number Revealed?

35 Jan 16, 2020 10:53 AM in Kaizer Chiefs

Castro Joins Chiefs' List Of 2020 Negotiations

25 Jan 17, 2020 07:06 AM in Kaizer Chiefs

The 10 Richest Footballers In The World

28 Nov 24, 2019 07:17 PM in World News

Key Sundowns Man Makes His Return

27 Jan 17, 2020 09:20 AM in Mamelodi Sundowns

9 Players Who Left Barca Because Of Messi

29 Nov 03, 2019 10:21 AM in Messi/Ronaldo/Neymar Watch

What Fadlu Told Pitso In Showboating Saga

49 Jan 16, 2020 03:52 PM in Orlando Pirates