Arsenal manager Arsene Wenger has reprimanded the club’s golden boy, Jack Wilshere, after he was caught on camera posing with a cigarette.
The incident took place outside a London nightclub earlier this week, as the Gunners celebrated their impressive Champions League win over Napoli.
Wenger is famous for revitalising Arsenal’s flagging fortunes when he arrived at the club, with a scientific emphasis on fitness and training, and he is clearly unimpressed that Wilshere may have been compromising his health by smoking.
"I disagree completely with that behaviour," he said about Wilshere’s smoky indiscretion.
"I don't know really what happened, so I will need to have a chat with him about that.
"There are two things – first of all when you are a football player you are an example and as well you don't do what damages your health.
"The fact is that you can damage your health at home, you can smoke at home and you can drink at home, and nobody sees it, but when you go out socially you also damage your reputation as an example."
Wilshere did not make the starting line-up for the Napoli game, and it is unclear whether his demotion had anything to do with the smoking incident.
But with Arsenal firing on all cylinders, and Mesut Ozil suddenly their undisputed number 10, Wilshere may no longer have the freedom of the Emirates.
Wenger however, insists that the England international remains a key component of his plans for the future.
"He is a very important player here, you know,” he said.
“All my plans for the future at the club have always been built with Jack and around Jack. We had some setbacks with him – a lot – but he is a very important player in my squad."
Wilshere meanwhile, maintains that the cigarette he was caught with was simply part of a “prank.”
“For the record, I don’t smoke,” he tweeted.